Insights

Engineering thinking for digital product teams.

Practical perspectives on SaaS development, technical partnerships, performance engineering, and the realities of building software systems that scale.

PerformanceCore Web Vitals

Performance as a Feature: Core Web Vitals for SaaS Brands

Slow software is not a technical problem — it is a product problem. Here is how Core Web Vitals translate into real business outcomes for SaaS companies, and how to engineer for them deliberately.

1 Mar 2025 7 min read

TalentHiring

Vetted Talent Networks vs Marketplaces: Trade-offs

Not all talent platforms work the same way. Understanding the difference between a vetted network and an open marketplace will change how you hire — and save you significant time and money.

3 Feb 2025 5 min read

Technical PartnershipSaaS

What a Technical Partner Really Does (and How to Choose One)

Most SaaS founders misunderstand what a technical partner is — and end up with an agency instead. Here is what the distinction means in practice, and how to evaluate whether a partner is the real thing.

15 Jan 2025 6 min read